Penrite Racing welcomes Acronis and LEADER Computers as new partners for the Louis Vuitton Australian Grand Prix 2025 event.
Penrite Racing will use the backdrop of the opening round of the 2025 Formula 1 Australian Grand Prix in Melbourne to launch a new team partnership with Acronis and LEADER Computers.
LEADER, Australia’s largest privately owned IT Distributor and PC Manufacturer, will adorn the front bar of both Matt Payne and Kai Allen’s Penrite Racing Ford Mustangs.
The new partnership with LEADER Computers is borne out of the relationship with global cyber protection company Acronis. Acronis is the global leader in cyber protection that provides integrated cyber security, data protection and endpoint management. Acronis have developed advanced solutions that enhance data security and streamline management processes, making them a trusted partner for organisations seeking to safeguard their digital assets.
The collaboration with LEADER Computers leverages Acronis’ cutting-edge technology to deliver comprehensive cyber protection solutions tailored to meet the needs of various industries, ensuring that clients can efficiently manage, protect, and recover their data in an increasingly complex cyber landscape.
By servicing both IT Distribution and manufacturing of PCs, notebooks, tablets, and servers, as well as focusing on data communication and telecommunications, LEADER Computers positions itself as a comprehensive player in the technology sector. This dual approach allows the company to cater to a broad range of customer needs, from providing essential hardware solutions to ensuring robust connectivity and communication services, effectively addressing the demands of a dynamic market while enhancing their competitiveness and innovation capacity.
“We are proud to support our partners here in Australia through the Acronis #TeamUp program,” said Kelly Johnson, General Manager of Acronis ANZ.
“Our partnership with Penrite Racing and LEADER Computers for the Australian Grand Prix Weekend marks LEADER’s third consecutive year of activation at this premier motorsport event. The #TeamUp program not only delivers world-class cyber protection to elite sports teams globally but also brings greater visibility and valuable business networking opportunities to local partners. By connecting our ecosystem, we are enabling better business growth and making integrated cybersecurity and data protection more accessible to Australian businesses.”
Brenton Grove, Grove CEO spoke to the partnership:
“Acronis are another industry leader, a brand that excels in everything they do. To have Acronis, and their partner LEADER join us for the Australian Grand Prix speaks volumes to the strength of the team and the sport.
We always look to learn from and support our partners in everything we do. Data protection and cyber security is vital in all industries, let alone motorsport. We’re in safe hands and we can’t wait to show our fans the success that built these great businesses.”
Theo Kristoris – Managing Director, LEADER said:
“LEADER is proud to partner with Acronis and Penrite Racing for the 2025 Australian Grand Prix. As Australia’s largest privately owned IT distributor and PC manufacturer, we are committed to supporting Australian IT channel with world-class technology solutions. Motorsport is a fast-paced and data-driven industry where performance and security are paramount — values that align perfectly with our mission. We look forward to growing a long term mutually beneficial partnership.”
Penrite Racing started the 2025 Supercars season in speedy form at Sydney last month, with Payne finishing all three races inside the top six that sees him head to the Grand Prix event fourth in the Driver Championship.
Rookie, Kai Allen had a mixed weekend in Sydney, but proved why the team has signed him, displaying raw pace that will no doubt see him towards the front sooner rather than later.
Supercars will be on track over all four days at Albert Park, with one race held each day. The racing will be broadcast live on Foxtel, Kayo and Network Ten.
About LEADER:
LEADER focuses on authentic, mutually beneficial, profitable relationships with both resellers and vendors. Our desire and drive is to help build a robust, more sustainable IT industry, through support, shared knowledge, and solution selling. Our strength comes from our ability to provide the IT Channel with complete solutions, from Servers, PC’s, Gaming, Accessories, Networking, Storage, Software to Cloud Services, VoIP Solutions, SIP Trunking & other Telco services, LEADER ‘s account managers are dedicated to working with our resellers and helping them grow. www.Leadersystems.com.au
About Acronis:
Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.
A Swiss company founded in Singapore in 2003, Acronis has 15 offices worldwide and employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.
