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Melbourne, 20 March 2024 – Grove Racing is pleased to announce a new partnership with Hisense Australia ahead of the upcoming Australian Grand Prix (AGP).

Hisense, a leading Consumer Electronics and Home Appliance brand, has a strong presence across the country with distribution through over 1,000 retail stores, including major national retailers and regional outlets.

The alliance sees Hisense partner with Grove Racing for Round 2 of the 2024 Repco Supercars Championship, with prominent branding displayed on the front and rear bumpers of both Penrite Racing Mustangs. The strategic relationship encompasses a broader partnership within the Grove Group, growing Hisense’s visibility to solidify their ongoing support of leading sporting teams, to showcase their products to a country-wide audience.

“To have a partnership with a global brand like Hisense is a major coup; not just for Grove Racing, but Supercars as a sport. With an incredible pedigree in sporting partnerships, we’re thrilled to introduce the Hisense brand to a new and diverse fan base.” said Brenton Grove, Chief Executive Officer, Grove Racing. “Beyond Grove Racing, we look to add value to Hisense within the broader Grove Group to take advantage of their industry-leading product range.”

Peter Rybinski, Executive General Manager – HVAC of Hisense Australia, expressed his enthusiasm for the collaboration, stating, “Hisense Australia are very excited to partner with Grove Racing ┬áteam to enhance our exposure to motorsports fans in Australia. The extraordinary technical capability and success of the Grove Racing perfectly matches our brand DNA and compliments our ongoing global sports sponsorships. Partnering with Grove Racing JUST MAKES SENSE.”

Hisense’s partnership with Grove Racing comes at a promising time as the team looks to build upon the results at the Bathurst 500, leaving the event second in the Teams Championship.

Grove Racing and Hisense look forward to a successful partnership, leveraging their shared passion for excellence to deliver an exciting and memorable experience.